Klark's blog

Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...

Customer Service

- 5 MIN READING 

Multilingual customer service: how to respond to tickets in a foreign language without speaking the language

Do your customers speak German, Spanish, Italian... and your team only French? Discover how to handle all your multilingual tickets without losing time or quality.
Chief of Staff
- 5 MIN READING 

Measuring customer satisfaction in 2026: the complete guide in the age of generative AI

Are your CSAT response rates plateauing at 15%? Discover Net Emotion Score (NES), which automatically analyzes 100% of your customer messages using AI. Comprehensive measurement, actionable insights, zero burden on your customers.
Co-founder and Co-CEO
- 5 MIN READING 

Zendesk chatbot: methods, examples and best practices

Find out all about Zendesk chatbots: available options, integration, best practices, native vs. third-party comparison like Klark, and how to choose the best solution to automate your customer support.
Chief of Staff
- 5 MIN READING 

Service desk: definition, difference with help desk, features and complete guide 2025

Discover what a service desk is: complete definition, differences with help desk and ITSM, essential functionalities according to ITIL, comparison of the best software 2025, deployment guide and best practices for a high-performance service desk.
Co-founder and Co-CEO
- 5 MIN READING 

Salesforce chatbot: methods, examples and best practices

Find out all about Salesforce chatbots: Einstein Bots vs. third-party solutions, integration, best practices, real-life use cases and how to choose the best option for automating your customer service.
Chief of Staff
- 5 MIN READING 

Optimizing customer relations: the 5 essential steps to building loyalty

Discover the 5 essential steps to optimizing customer relations: customer knowledge, responsiveness, personalization, effective resolution and corporate culture. Methods, tools and case studies to boost loyalty.
Chief of Staff