Klark's blog

Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...

James

Co-founder and CEO
- 5 MIN READING 

Sales and Black Friday: How Can You Handle Peaks in Customer Service?

Ticket volume will double—or even more: Here’s how to prepare your customer service team for Black Friday 2026 and the 2027 sales. A comparison of options, a preparation plan, and KPIs.
- 5 MIN READING 

Which AI Should a Shopify Store Use for Customer Service? The 2026 Guide

Which AI should you integrate with your Shopify store’s customer service? Common questions, Shopify Inbox limitations, options based on your store’s size, 2026 pricing, and mistakes to avoid.
- 5 MIN READING 

Best AI Tool for Customer Service with HubSpot in 2026

HubSpot as a CRM—or also as a help desk? We compare Customer Agent, the native AI, and 5 third-party tools: integration, pricing models, co-pilot or automation features, and who they’re best suited for.
- 5 MIN READING 

Which AI Works with Freshdesk? The 2026 Comparison

Are you using Freshdesk and looking for the right AI? We compare Freddy AI, the native AI, with five third-party solutions: integration, pricing models, co-pilot or automation features, and who they're best suited for.
- 5 MIN READING 

Klark.ai vs. Klark.app: What's the difference?

Same name, two unrelated companies. Klark.ai automates customer service for retail and e-commerce brands; Klark.app helps small business owners manage their businesses.
- 5 MIN READING 

How can you automate order tracking requests (WISMO)?

Are "Where's my order?" inquiries overwhelming your customer service team? Here are the strategies for automating WISMO, the tools to compare, the cases to escalate, and the KPIs to track.